SideGigster
Affiliate platform, Professional development
A new brand and a conversion-focused site for a gig-economy affiliate program.
- Client
- SideGigster
- Sector
- Professional Development & Career Services
- My role
- Lead web designer
- Services
- Website design and build
The project
SideGigster is an affiliate platform that gives people a flexible side job: members get their own website, drive traffic to it and earn commission. 97 Switch has partnered with SideGigster from the start on its brand, website and marketing.
The challenge
As a young business, SideGigster had to prove traction to investors quickly. It needed a brand and positioning that would attract people to the gig economy, and a website that turned visitors into active sellers.
What I did
A website built to convert
A custom website with a multi-step onboarding flow turns visitors into enrolled SideGigsters, supported by email and text message journeys.
An electric, inclusive brand
A youthful persona emphasizes ease of use and opportunity, and a custom illustration style shows the program is open to everyone.
The live site
Project visuals
“97 Switch delivers on budget and on time. In fact, they've been able to get many things done early. The team is also very open to input and collaboration, so they have a lot of flexibility.”
Results
- 2,000+Enrollments in the first 90 days
- $3.30Cost per lead on Google Ads
- 139%Increase in Instagram followers in 90 days
Results reflect 97 Switch's full program for SideGigster: brand, website and paid and social marketing.